Social Media Week Event Recap

The event covered social media and music with guest speakers Andrew Katz from Pepsi, Ahmir “?uestlove” Thompson from the legendary Roots crew, Marisa Bangash from Uncensored Review, and the moderator James Andrews aka The Key Influencer, who was a former exec at Columbia Records.

Marisa had more of an expertise in licensing. The main insight was that song placement must be an organic fit for the band and the brand, movie, TV show, video game, or whatever the medium might be.

Watch this short video of Social Media Week NYC Panel w/ Questlove: Here