Lerix finally released his new EP “Dinner with Jack Donaghy”. The highly anticipated 11-track EP boasts productions from BKS, Epik, Bravestarr and is the follow-up to the Brooklyn emcee’s June 2011’s release “Audio Arcade”. “

Links:
www.lerixmusic.com
Twitter.com/LerixMusic
Facebook.com/LerixMusic

New Jersey-based pop rock band Tasting Grace is making its way to radio stations across the U.S. In a surprise move, and outside of the industry standard, this indie band released a new single, a pop song, titled “In Love with a DJ”. This was a bold move considering the band is best known for their melodic, mood driven force of rock and just released their latest EP, Alter Ego, in November 2010.

“The industry is so upside down right now,” says Jenna Grace Milano, lead singer and songwriter for Tasting Grace. “Our fans are very supportive and we sensed the timing was right to give them something new given the back drop of the industry. This song is very different than our other material, but stays true to the telling of stories between two forces, in this case ‘pop versus rock’ as opposed to ‘good versus evil’ fans are accustomed to seeing in our live performance.”

Milano says ‘In Love with a DJ’ is about a pathetic crush, a fantasy love. “It happens every day”, says Milano. “Think heart throb. How many people fall in love with celebrities and when they see them on TV or in concert they go crazy? Tears of joy are mixed with feelings of disappointment knowing that celebrity will never give them the time of day because, let’s face it, no celebrity will date a meager person who isn’t on their level”, continues Milano. “I know it’s unfortunate but they don’t care if it’s make believe because loving the celebrity makes their heart skip a beat, even their voice is enough to drive them crazy, and somehow in their own twisted fantasy they might even think they love you back!” ‘In Love with a DJ’ has an upbeat tempo and synthesizers throughout making it very much a pop song but its guitar riffs and heavy drums quickly remind you that Tasting Grace has not abandoned its rock roots! “The beautiful thing about music is that it has no boundaries or rules”, says Vince Richards, President of Udjat Records and Manager of Tasting Grace. “This has been an interesting experience, and a fun one”, says Richards. “I recognize the industry only gets tougher for indie bands trying to break through radio but great music still has room in today’s ever-changing climate, regardless of genre.”

With a twisted combination of No Doubt and P!NK’s stage persona matched with a Madonna-like sensuality and grit, the dynamic of this group is palpable. Tasting Grace is fronted by singer/songwriter Jenna Grace Milano, “the hot blonde with a very strong and powerful voice that can definitely hold a candle to singer Amy Lee (Evanescence),” according to Aquarian Weekly. Milano’s signature look shines through in vibrant stage attire, slinky dance moves, and a “rocker chick meets pop princess” attitude. When Miss Milano was asked how to describe her image and style she replied, “Someone once called me their ‘Little Diva Rock Star Girl’ and I was like ‘YES, that’s it’!”

Tasting Grace was born in 2006 when Singer Milano and guitarist Drew Leeds were placed in each others path and their musical talent and chemistry quickly inspired them to pursue the journey together. Both Milano and Leeds are Rockers at heart, but Jenna brought a whole new dimension to the band with her love of fashion, glamour and pop culture! Together they set out to prove they could successfully and creatively merge good old-fashioned rock n’ roll with the glitz and glam of modern day pop! By 2009 the band In a short period of time the band has accomplished what it takes most bands years to do.

Led by Jenna Grace Milano (singer, guitar, violin), the band is also comprised of Drew Leeds (lead guitar, synth), Johnny Rox (drums), and Willy Toledo (bass).

For more information on Tasting Grace please visit http://tiny.cc/r1fss

Media Contact
Olivia Dikambi| 718.676.1255|
I AM PR Agency, LLC
olivia@iampragency.com
www.iampragency.com
Follow @iamPRagency
“We Are The Key To Your Success”

New single from The White House Band. This song is called “Spirit”

www.thewhitehouseband.net

www.twitter.com/davidebeats

I AM PR Agency is proud to announce the addition of the band Theoretics to its roster. The Seattle-based band is composed of Mark Hoy (Emcee/Singer), Chimaroke Abuachi (Emcee/Singer), Arthur Brown (Saxophone), Adam Gross (Drums/Percussion), Ben Krulewitch (Keyboard/Rhodes), Cameron Peace (Lead Guitar), and Birch Pereira (Bass Guitar/Upright).

In April of 2011, the band released their self-titled debut, consisting of original songs co-written by all seven members. The cinematic qualities of the music inspired director Garrett Gibbons to approach the band about collaboration on a music video. This first video, “Higher”, received acclaim for its blend of high energy live performance with an interesting story told through break dancing.

“I’m really excited to welcome Theoretics to the I AM PR roster!”, says Olivia Dikambi, Founder and President of I AM PR Agency, LLC. “The band is great at blending Hip Hop, Rock & Soul.”

Links
www.theoreticsmusic.com
http://www.facebook.com/Theoreticsmusic?sk=app_2405167945
www.twitter.com/TheoreticsMusic

Media Contact
Olivia Dikambi| 718.676.1255|
I AM PR Agency, LLC
olivia@iampragency.com
www.iampragency.com
Follow @iamPRagency
“We Are The Key To Your Success”

Virginia-based Hip Hop artist PHZ Sicks will be performing at Empire on March 4th, 2012. The show will start at 7pm sharp.

When: March 4th, 2012
Where: Empire, 355 Rolling Rd., Springfield, VA 22152
Time: 7:00 PM
Admission: Tickets: $10

Links
Bandcamp: Http://phz-sicks.bandcamp.com
Reverbnation: http://reverbnation.com/phzsicks
Twitter.com/PHZ_Sicks

About PHZ Sicks
PHZ-Sicks (pronounced Physics) is a 24-year-old hip hop artist hailing from Woodbridge, Va and a budding artist in the DMV (DC, Maryland, Virginia) music scene. PHZ-Sicks strives to produce music that will last for years. The Drexel University graduate describes his music as “a film seen through the eyes of a young black male moving up socially, economically, and artistically in the world.”

Media Contact
Olivia Dikambi| 718.676.1255|
I AM PR Agency, LLC
olivia@iampragency.com
www.iampragency.com
Follow @iamPRagency
“We Are The Key To Your Success”

Rebekah Star, the Owner and Founder of Change The Definition, LLC discussed her clothing company with Limerence Magazine.

Excerpt: “Lawanda Johnson: Well I first want to congratulate you on what you are going for the African American community. The children of the new generation need a sense of hope and guidance. So thank you…I want to start with the Change the Definition Apparel Company. Talk more about the start of it and the finishing products.

Rebekah Star Livingston: Thank you! Our children definitely need more guidance and I am glad that I am a part of this social movement.[...]”

Read the full interview via Limerence Mag

Cathy Richardson and The Macrodots were rated a 4.5 out of 5 for their album “The Other Side” by Resonance Vibes.

Excerpt: “The Other Side’ presents a lot of American rock goodness.  Richardson’s throaty and powerful vocals bring to mind such memorable artists as Melissa Etheridge.  From the southern roots rock reverberating through “Every time” to the Joan Jett boldness flowing through “Kiss My Ass” Macrodots have compiled a no-holds-barred rock debut that will not be taken lightly. ”

Read the full review via Resonance Vibes

Urban alternative band Stereo Crowd worked closely with multi-platinum engineer producer Andy Baldwin and Grammy Award winning mastering house, The Engine Room, to ensure the energy and sound of their live performance is accurately captured on their debut album.

After months of anticipation, their self-titled debut album Stereo Crowd, The Urban Alternative will finally be available to fans on all digital platforms (via Believe Digital) on March 27th, 2012. The album celebrates musical diversity, and a music style that is a must-have in your iPod!

The band opted for the use of live instruments to replace and complement programmed music. VFerg (Bass Guitar and Vocals) is the producer of the band and mashes together hip hop and R&B sounds with the experienced rock styles of Paul-Anthony (Guitar and Vocals), Jamie
Robinson (Drums,), and Robert Keith (Guitar).

It’s no surprise Rameez, a writer for the Epic Network believes the band “…would make a certain hit in the mainstream world should they step into that path”; while the music blog Sights and Sounds heralded their music “Fresh, upbeat and revitalizing.”

Track listing
1. I Got It Ft Sciryl, Patty Cakes & Ava
2. Who Do You Love ft Niki Darling
3. Can’t Wait ft Niki Darling
4. Wish I Had a Girl Like You ft Kalae All Day & George 2.0
5. Wrongly Accused ft KrissiLuv
6.You Always Ft Ava
7. Up and Away ft Kristen White & Freddy Fuego

Links
www.Stereocrowd.com
www.twitter.com/stereocrowd
www.facebook.com/stereocrowd

About Stereo Crowd
In April 2011 Stereo Crowd opened for world-renowned mash up guru Girl Talk, and made their television debut on NBC New York’s “All Night with Joey Reynolds”. Over the summer
Stereo Crowd continued their success by opening for international pop icon MC Hammer, and playing shows from NYC to ATL and back. They ended the summer headlining the world famous Knitting Factory in Brooklyn. They teamed up with multi-platinum engineer/producer
Andy Baldwin, and Grammy Award winning mastering house, The Engine Room, to ensure that the energy and sound of their live performance is accurately captured on record. Stereo Crowd has now signed a global digital distribution deal with Believe Digital, successfully licensed tracks from their coming debut, Stereo Crowd – The Urban Alternative to Spike TV, and is currently routing a North East tour

Media Contact
Olivia Dikambi| 718.676.1255|
I AM PR Agency, LLC
olivia@iampragency.com
www.iampragency.com
Follow @iamPRagency
“We Are The Key To Your Success”

Marketing and Branding Advice For Start Up Businesses and Musicians.
New Vlog bi-weekly on Fridays.

How to help your publicist help you

If you chose to hire a publicist, you are on the right track to success!

The problem is most people don’t know how to make the most out of their relationship with a pr agency.

Here are a few  I AM PR facts you should know:

1) Be Coherent. Your publicist is only 1 part of the marketing mix. The pr is not your manager, not your booking agent, not your radio promoter and not your licensing agent. So make sure you make the most out of your pr relationship by focusing on the press, while you coordinate other areas of your career with other professionals.

2) Be logical. The publicist is here to publicize and maximize press opportunities on your behalf.It’s hard to hype an artist or business that never has anything going on. So be proactive and share your goals with the publicist so she can make it happen. We can be creative but it’s a 2 way-relationship. It’s your career, we can only make it happen if you want to make it happen. If we want it more than you do, then we have a  problem. So first, consider which product or service you will offer and why it will be of value to others. Don’t contact a publicist without figuring this out first!

3)  Be accessible. When you work with your publicist, you need to communicate your goals. Talk the talk but most importantly walk the walk.

What’s the point of getting interviews if you are never available to do them? It’s a waste of time and money and it makes you look bad as an artist or a business

4) Be realistic with your expectations. Your publicist is not a miracle worker. Give her the time to build you up in the press, especially if you are new -Don’t expect to be Jay Z or Donald Trump in 3 months, especially with no sales or big achievements under your belt.

5) Be Yourself. Everyone else is already taken so you might as well be the best you. It’s easier to share a story that comes from the heart than manufacturing one that will not resonate well with the general public and the media.

The more you share about yourself with your publicist, the more she can spread your story successfully and make you newsworthy.

In conclusion, follow these steps and help your publicist help you.